1. If you need a small print run (less than 500), go to a digital printer. If you need larger quantities go to an offset printer (the greater the quantity, the smaller the price per unit).
2. Try to print cards for all your staff at the same time. It’s cheaper to print large quantities at the offset printer.
3. If you go to an offset printer, use PMS colours rather than CMYK (a one, two or three colour job will be cheaper than 4 colour process).
4. Single sided printing costs less.
5. Stick to a standard size business card 54mm x 90mm to avoid extra trims.
6. Rounded corners, extra trim and die cuts will cost extra so keep them to a minimum.
7. Gloss or matt celloglaze finishes costs extra. Ask the printer to give you prices for the card with and without finishes for a price comparison.
8. If you choose celloglazing, ask the printer to use a standard 300gsm stock. This will be cheaper than printing on a specified stock.
9. If you need to reprint existing artwork (with no changes), go to the printer who printed the previous run. He will have the final artwork in his archive which will reduce the cost of setup.
10. Ask the printer about other ways to reduce your printing costs and get quotes from at least three printers.
Ask your graphic designer about print management services. They have the expertise (and contacts) to ensure you get the best quality print job at a competitive price.